Graphic Media Alliance

Complete Story
 

04/06/2016

May Council Meetings

Every industry study about the future of print says the same thing:  Packaging is the biggest area of potential growth for printers. While that’s likely true, it is also true that many forms of packaging involve very specialized manufacturing processes and equipment.

Learn how an average-sized printing firm can take advantage of this growth market without having to reinvest in expensive equipment and retool their entire operation.

Join us for our May Meetings as we welcome Julie Shaffer, Vice President, Education and Marketing Strategies, Printing Industries of America to speak about how to get into packaging with very little investment.  She'll share her ideas and industry knowledge and discuss nationwide and local trends.

  • Northern Region, Tuesday, May 10th, Fisher & Phillips

    Register here!

 
 

All meetings will begin with registration at 11:00, continue with lunch at 11:30 and the presentation will begin at 12:00pm.  The price is $30.00 and the meeting is open to all, members and their guests.

Julie Shaffer is Vice President, Education and Marketing Strategies at Printing Industries of America. She heads up the Integrated Print Center and leads the Education, Internet Communications and IT teams for the association. In her position, Julie plays a lead role in developing education programs and tools to help members develop new business through integrating print and digital marketing and communication media. Most recently, this includes developing an online training program known as the Integrated Learning center. She has a 20-plus year background in communication media and is well known for her graphic production expertise.

As an author, Julie contributes many articles to industry publications as well as social media venues and pens white papers, case studies, and research reports. Shaffer is co-author of several books, including The PDF Print Production Guide (1st, 2nd, and 3rd editions), the Web-to-Print Primer and Social Media Field Guide: A Resource for Graphic Communicators.

Printer-Friendly Version